Art Direction/Creative Direction/Design
LONDON FASHION WEEK
BRIEF
The aim of this campaign is to drive education on Bumble and bumble backstage at London Fashion Week February 2016, by producing an interactive page.
The Homepage and landing page to incorporate video clips and products, pulling content gathered from social sites (Twitter and Instagram).
Creating designs for the whole campaign, homepage, landing page, retailer banners, email and social content and translating all concepts for mobile.
Working closely with a developer and third party on the build, extensively testing the Offerpop functionality whereby the user could upload images and share in real time.